Online Social Networking

Since the early 2000s, online social networking sites have experienced explosive growth, becoming a major phenomenon in the new millennium. Online social networking allows people to connect and share information and ideas with others via the Internet. These online communities were created as a means for members to socialize and are often seen as a fun diversion from work. Recently, however, online social networking has become a popular work tool among NGOs (nonprofits, charities, civil society organizations). These organizations are increasingly embracing social networks in order to, among other things, promote awareness, recruit followers, and raise money.

But, are social networks actually effective in carrying out these goals? Which network or networks are best used? These are two essential questions being raised by organizations today. This article seeks to help NGOs answer these questions through a compilation of data, articles, and information collected from a variety of NGO resources.

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